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TYPICAL FACES OF THE YEAR
Vi Dan is a self-contained company operating “3 in 1” that directly imports raw materials and directly produces and distributes products to consumers. To be successful in fertilizer production, the transfer of agricultural techniques and the use of fertilizer products plays a decisive role for a company’s success. In particular, sales staff is the most important bridge connecting understanding, sharing, sympathy, consensus, synergies … … between the Company and the Client. However, not everyone is successful and if they succeed, it is not as easy as writer Lu Xun said: “On the way of success, there are no traces of lazy people”. In all fields, success only comes to those who are diligent, passionate about work, enthusiastic, study hard at work, high responsibility, know how to turn difficulties into challenges … One of those who can overcome through difficulties, overcoming yourself, successfully completing the 2014 tasks assigned by Vi Dan Company, that is Mr. Phan Van Ly – Trade Representative of Vi Dan brand in the Central Highlands. Come from a farmer family in Cat Trinh Commune, Phu Cat District, Binh Dinh. In 2007, at the age of 18, Mr. Phan Van Ly passed the entrance examination to Ho Chi Minh City University of Agriculture and Forestry. The learned agricultural knowledge has attracted the passion of the young engineer, with the passion to help the farmer escape poverty on his own garden, Mr. Ly did not manage day and night studying farming techniques. plants suitable for geographical features of many different regions, diseases, fertilizers compatible with each physiological stage of the plant, the customs and business culture of each customer. .. He was involved with many different fertilizer companies that still did not satisfy his wish and in the end he chose Vi Dan Company as his own career choice. Here, England shines for the fruits of his labor. With Ly: TIME ONLY TO TRY PEOPLE At first, after researching and analyzing the agricultural development potential of each region, he decided to bring fertilizer lines of Vi Dan Company to the Central Highlands market. and Binh Dinh, at the same time, supporting agents and farmers in the technical process of using fertilizers suitable for each type of tree, helping farmers to use fertilizers effectively to achieve the highest productivity. Ly confided: “The fertilizer market in the Central Highlands is very potential, because the land area is very large. High value of agricultural products (mainly coffee, pepper). However, the people here are not familiar with the use of foliar spray fertilizers. Therefore, it is not easy to change habits in crop cultivation techniques and it is even more difficult for high value trees such as pepper, coffee … because it is the main source of income for each family. family in the Central Highlands. Can people not easily accept to change a certain fertilizer without understanding the impact of that fertilizer on crop yield and quality? ” So how do farmers know their fertilizer products has been difficult and of course it is even more difficult for farmers to believe in using the products during cultivation. Then “the rain soaked the ground”, Phan Van Ly wrapped it up to each garden to advise farmers, performed many demonstration points to compare with the control, chose reputable agents. farmers to act as a bridge for product distribution. And then Vi Dan fertilizer products have been used by agents and people with high yield. The good news is that many farmers come to the Agent to access and use the product. When asked about her motivation for the job, Ly gently: “Like other Agricultural engineers, at first when I accepted the job, I thought: My parents have been diligently raising me to study for 4 years at the University, should have done light and happy work after graduation. Why did I choose the Central Highlands, where the pass is high, steep, where there are unstable streams on the cliffs, but just miss your foot to disappear, where the dry season is dusty, the rainy season is muddy, slippery …? But when I think of such difficulties, I think of the extreme hardships of the Farmer. Come to think of it, the more I love them, the more I attach my responsibility to them, as if they were my Parents. I want to help them get rich in their own fields with high quality, safe, convenient fertilizers that bring high economic efficiency to the gardener. Therefore, I have more motivation and that increases my energy and strength to overcome difficult days ”. MAJOR BELIEVEMENT TO OVER Yourself Thanks to the belief in science, belief in Vi Dan branded products blends with the passion for the work and the heart of “the farmer’s son” Phan Van Ly has Responded by farmers in the Central Highlands with sincere heart “Where there are footprints of Phan Van Ly, there are farmers who use products of Vi Dan Company”. People love Ly like their own relatives. When contacting a gardener in Krongbak, the householder immediately said: “Engineer Black Ly? Great, excellent, wonderfull!
